Learn and apply the CCIM Interest-based Negotiations Model to your most challenging transactions. Learn new, proven strategies to client acceptance that will get you out of the "high/low game" and other tactics that can derail a successful transaction.

Interest-based negotiation is a 3-step process that brings discipline to your negotiation strategies.

It involves identifying:

  1. What parties are involved in the negotiation, and what are they seeking?
  2. What can we do to get the other parties what they need, so that we can get what we want?
  3. What happens if there is no agreement?
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Commercial Real Estate Negotiations